PICTO

BRAND INFO

A dot and a line. PICTO shows time in the most insisting minimalistic way. Designed in Denmark in the 80's it is still contemporary centuries later and loved by people of all ages and nationalities PICTO is the world's first wristwatch that displays the time as a pictogram - or an icon of the time in perpetual motion.PICTO symbolized exactly what watch enthusiasts around the world had been longing for: something simple, innovative and different. PICTO® is more so much than a clock. It is a design accessory and a personal statement that continues to justify itself throughout time.※Beyond Cool is Japan exclusive distributor for PICTO in Japan